Free snacks will go, business class will stay and fares are promised to be cheaper as Virgin Australia’s new boss unveils details of the new-look airline.
Incoming chief executive officer Jayne Hrdlicka said Virgin Australia 2.0 would be neither a full service or budget carrier but a “mid-market” airline that retains its Economy, Economy X and Business classes.
Complimentary snacks in economy will be replaced by purchase-only food, although free tea, coffee and water will keep being offered.
In-flight entertainment and Wi-Fi on Virgin Australia flights are under review.
Virgin Australia’s lounge in Brisbane opened today and will soon be followed by Melbourne, Sydney, Adelaide, Perth and the Gold Coast.
The Darwin, Cairns and Mackay lounges will close and the Canberra lounge is under review.
Virgin Australia said there would be no material change to the Velocity Frequent Flyer program.
The changes were announced this morning as US private equity firm Bain Capital formally takes over Virgin Australia as it emerges from seven months in administration.
Administrator Deloitte handed over the reins after the $3.5 billion sale to Bain Capital was completed on Tuesday.
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Ms Hrdlicka said Virgin Australia would be neither a low-cost carrier or a full-service airline, but in the “mid-market”.
“Australia already has a low-cost-carrier and a traditional full-service airline, and we won’t be either,” she said.